A few days before winter struck the area way too early, the Central MA HubSpot User Group held their last HUG Meetup of 2011 on Wednesday, October 26th at the Pagetender offices in Northborough.
HubSpotters Ellie Mirman, Director of Customer Research at HubSpot and Josh Payne, HubSpot's Analytics Product Manager were on hand to present some new features in HubSpot's App Marketplace and update us on what HubSpot is working on for the future.
If you were unable to attend, don't worry, the next HUG dates should be announced soon in the beginning of 2012.
- If you missed the HubSpot User Group Summit in September, you can check out all the videos, slide presentations and download handouts at hugs.hubspot/hugs-2011
- To find out about the latest updates in HubSpot's software and learn about new apps as they become available in the App Marketplace, be sure to subscribe to the HubSpot Customer Blog
- And, if you have an idea you think would help make HubSpot even better, you can submit your suggestion, as well as vote on other HubSpot users' suggestions at ideas.hubspot.com
Thanks again to HubSpot, Ellie and Josh for all the great info, and to everyone else who dropped by - we look forward to seeing all of you again next time!
Bookmark the Central MA HubSpot User Group page for updates on upcoming meetups, and make sure you join the ongoing discussion on the Central MA HUG's Linkedin Group!
The Central MA HubSpot User Group (HUG) meets quarterly to in Northborough, MA to talk about inbound marketing methodology using HubSpot software. Meetings are free, and open to all HubSpot users and anyone considering trying HubSpot; every session includes presentations of the latest and greatest features in HubSpot by the HubSpot product team and the opportunity to network with fellow HubSpotters!
We're excited to announce that this October's HUG session will be presented by HubSpotters Ellie Mirman, Director of Customer Research at HubSpot and Josh Payne, HubSpot's Analytics Product Manager. Topics will include demos of the top apps in HubSpot's new App Marketplace and discussion of what you may have missed at the big HubSpot User Group Summit (HUGS) in Boston this past September, with a brief update of what's going on at HubSpot and product development these days. There'll be time for Q&A, so if you have questions, make note of them so you can ask the experts!
Central MA HubSpot User Group - Fall 2011 Meetup Details
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When: October 26, 2011 - Noon-1:30pm (Bring your lunch!)
Where: Pagetender LLC, 360 Church St, Suite B-10, Northboro, MA 01532
Attendance is FREE, but please let us know if you're coming!
Sign up at http://hug-ma.eventbrite.com/
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Bookmark this page for updates on this and all upcoming meetups: HubSpot User Group and you're invited to join the ongoing discussion on the Central MA HUG's Linkedin Group!
The 2011 Inbound Marketing Summit (IMS Boston), back-to-back with the HubSpot User Group Summit (HUGS) starts September 14th...Have you registered yet?
Spread over three days at the Sheraton Hotel in Boston, the Inbound Marketing Summit begins Wednesday, Sept. 14, and continues into Thursday, Sept. 15. The HubSpot User Group Summit also kicks off on Thursday and continues into Friday, September 16, 2011.
Visit the Boston Inbound Marketing Summit or HubSpot HUGS 2011 sites to get your tickets and read all the details of what's going on throughout the events.
As you may know, Pagetender LLC is an official HUGS 2011 Sponsor, so be sure to keep a lookout for the Pagetender demo table - it would be awesome to meet your real-live versions of the thumbnail avatars we see every day!
Pagetender will be presenting a "Birds of a Feather" lunch session entitled "Holistic Search Engine Optimization: Optimizing Social Media, Website, Blog, and More for Maximum Inbound Results!" More details to follow, but the core of the message is "SEOE" or Search Engine Optimize Everything; the how's and why's of if you've only optimized the pages on your website, you've only just scraped the tip of the Inbound Marketing iceberg!
Whether you're a HubSpot user or not, a seasoned inbound marketing veteran or just starting to learn, you won't be disappointed the HUGS-IMS 2011!
Hope to see you in Boston!
- The Pagetender Inbound Marketing Team
Keywords are "the foundation of your Inbound Marketing Plan." If you haven't thought about keywords, chances are no one is finding your business online. If you have the wrong keywords, you may be getting a lot of traffic to your website, but no leads. Money Keywords are the phrases that will bring you the best qualified traffic, and subsequently, the most business.
Pagetender LLC Inbound Marketing Services has just released a new eBook about Money Keywords that explains from the top: what keywords are, why you need keywords, and how to choose the best keywords for your company.
To learn how to choose the best money keywords for your business, download the eBook, "Choosing Money Making Keywords" and learn how to "Get Found!"
Pagetender LLC is excited to announce that we are a HUGS 2011 Sponsor, and hope to see you there!
The HubSpot User Group Summit 2011, or HUGS 2011, will be held at the Sheraton Hotel in Boston on Thursday and Friday, September 15 and 16, 2011.
The HUGS 2011 is an incredible opportunity to meet and network with a thousand-plus HubSpot users and Certified HubSpot Partners, as well as the chance to learn from the best about the latest in HubSpot software, services, tips and techniques.
The HUG Summit immediately follows the Inbound Marketing Summit 2011, at the Boston Sheraton on Wednesday and Thursday, September 14 and 15, 2011. The two summits overlap, combining all the latest and greatest in Inbound Marketing together into one huge event!
Visit the HubSpot User Group Summit page to reserve your tickets and get all the details. Or if you'd like to learn more about what HubSpot has to offer, check out a meetup of a local HubSpot User Group (HUG) near you.
The Central MA HubSpot User Group has a meeting this Monday, May 23 at the Pagetender LLC offices in Northborough, MA, with a presentation hosted by Karen Rubin from HubSpot. HubSpot has announced that if 20 or more attend, everyone in the group will be entered into a raffle to win a FREE PASS to HUGS 2011 in September!
To sign up for the next Central MA HUG meetup, visit http://hug-ma.eventbrite.com/
Pagetender LLC Inbound Marketing Consultant, David Maloney, was recently notified by HubSpot that he successfully passed the HubSpot Partner Certification Exam. The 190 question exam tests the consultant's knowledge of both Inbound Marketing and HubSpot's software platform. Mr. Maloney previously earned an Inbound Marketing Certified Professional status from Inbound Marketing University.
On the HubSpot Blog, VP Marketing at HubSpot, Mike Volpe said of the exam, "There are way too many unscrupulous and uneducated marketing agencies that are taking advantage of small businesses by selling them internet marketing services that don't deliver value. By educating and certifying these individuals and agencies, we're hoping to start setting a standard for the way internet marketing services should be sold and delivered."
As an Inbound Marketing Consultant, Mr. Maloney works with small businesses to implement Internet Marketing (Inbound Marketing) concepts and techniques in order to build their online presence. He also facilitates and advises members of Pagetender's small business marketing groups(Inbound Marketing Mastermind Groups™).
Take control of your marketing - become a member of an Inbound Marketing Mastermind Group™!
The first step in the strategy is for small business owners to take a look at their marketing plan: of course every business owner has goals, but how well defined are they? For your small business marketing plan, the when, why, how, what else and what-if's need to be set down in real numbers; from there you'll be able to calculate what you need to support those goals.
It is as intimidating as it sounds, but a very valuable exercise in understanding how much effort and expense is actually required to make it happen. You can't get directions if you don't have an address to head for.
Despite the never-ending non-cooperative weather, Pagetender's January 2011 Session of the Inbound Marketing Mastermind Group™ is off and running with a brave group of small business owners ready to face their inbound marketing challenges!
If you're interested in fine-tuning your small business marketing plan with a group of business owners and decision makers just like you, new IMMG Groups are forming now. Sign up or suggest a timeslot that's convenient for you:
Pagetender LLC is pleased to announce the launch of a new website for MéCour Temperature Control Products!
The overall design of MéCour's site hasn't changed from its previous version, but was completely restructured and rebuilt in HubSpot's content management system. The site features an extensive product catalog with hundreds of unique temperature control products, as well as application specific literature for each, company/product videos, blog and media room.
MéCour is pleased with our results, as both they and their customers will benefit from the site's new and improved organization of their application and products sections.
For a small business, marketing can be daunting. Inbound Marketing is crucial for small business owners who are tired of spending too much on ads and direct mailings that just are working anymore! Start the New Year right! Become a member of an Inbound Marketing Mastermind Group™ and take control of your marketing.
What is Inbound Marketing?
Inbound Marketing is a marketing strategy that focuses on getting found on-line by potential customers. It all starts with a plan which you build with the help of a Pagetender consultant. During group sessions, the consultant will educate, guide, and advise you as you implement your Inbound Marketing Plan. Inbound Marketing is a closed-loop system so it is important to monitor your results and make adjustments. Since anything that can be measured can be improved, learning to use tools to determine what is working and what is not is a key part of our program. The goal of Inbound Marketing is to not only bring
more visitors to your website but the
right visitors, those who want your product or service, and to convert them to leads/sales.
Why a Mastermind Group?
A mastermind group approach enables the members to brainstorm and support each other’s efforts in a non-competitive setting, acting as each other’s Inbound Marketing Mentors™. Since the consultant is working with a small group (no more than 10) rather than one-on-one, the fees are considerably less per company.
Who should join?
Small to medium sized business owners or decision makers who need to grow traffic, leads and sales.
Ready to start marketing?
A new group is set to begin on January 11, 2010 at 8:30 a.m. It will meet on the 2nd and 4th Tuesdays of the month. We have a few openings left which we will fill on a first come basis. Others groups are formed regularly. Fill out our registration form to reserve a seat today.
Please Note: A minimum commitment of six months is required to become a group member.
Choosing, Using, and Measuring Keywords for Marketing Success Workshop
Considering a website redesign in hopes of drawing more traffic?
Save your money! It is most likely your content, not the look of your site that is the problem.
Discover how to make everything you do online more relevant!
Keywords Workshop
Presented by Linda Sevier, Pagetender Inbound Marketing
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November 16, 2010 Time: 9:00 a.m. - 12:00 noon
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Tatnuck Booksellers, 24 Lyman Street, Westborough, MA
- Learn to choose the BEST keywords through keyword research.
- Discover the most effective ways to use keywords on your website, press releases, social media profiles and in on-line advertising.
- Explore various tools (many of them FREE) to measure performance. Find out what is working, what is not, and what to do to improve.
Part of the "Success Express" Workshop Series by
Corridor Nine Chamber of Commerce